Paramount Gading Serpong Strengthens Premium Housing Portfolio

Paramount Land has launched Altadena Prime in the Pasadena Central District, Gading Serpong, a 40-hectare integrated district combining residential and commercial areas, targeting about Rp150 billion in marketing sales. The initial phase offers 30 three-story Art Deco homes priced from Rp4.4 billion, in L8x18 and L9x19 types (Regular and Corner variants), with the L9 type featuring an ensuite bathroom in every bedroom. Units come with standard features such as smart door locks, solar water heaters, and EV charging readiness, plus access to a clubhouse with a swimming pool, gym, and basketball court.